The Office of Creative Sector Development partnered with Colorado State University to develop and carry out a Visitor Profile Survey during the sculpture /art show weekend August 2011. The goal of this survey was to assess where the patrons of the shows were coming from and how much they were spending during their visit. This weekend provides a wonderful opportunity for local and out or area visitors to be exposed to an amazing variety of sculpture and arts/crafts. But also of great importance is the economic impact on the City of Loveland- which is tremendous. By establishing the number of people who come from out of the area and their expenditures, it is possible to determine a per person spending amount. The survey team also asked local patrons about their spending over the weekend and a local per person expenditure was determined. This data is crucial in order to be able to determine the economic value of existing arts/culture events and future events that are being considered.

Additionally, Spring of 2012, the CSU survey team will be out surveying patrons of the newly renovated Rialto Theater to gather data on attendees of theater events and their event spending. The report from the August events will be available December 2011 and the entire survey will be available June 2012. Stay tuned!